Wisconsin General Liability Insurance Profitability (2023)

In 2023, General Liability insurers earned $1.6B in premiums in Wisconsin and ran a 52.3% loss ratio — the 38th-highest of 51 states (one of the lowest loss ratio for the line).

Source: NAIC 2023 Report on Profitability by Line by State. Loss ratio = incurred losses ÷ premiums earned.

Wisconsin loss ratio

52.3%

7.9% below national

Premiums earned

$1.6B

Underwriting profit

13.3%

Nationally, General Liability ran a 60.2% loss ratio in 2023, so Wisconsin is below the national average. See how every state compares on the General Liability market page.

Getting General Liability coverage in Wisconsin

See recent Wisconsin rate filings on the Wisconsin rate page, learn how General Liability works in our General Liability guide, then compare real quotes for your business.

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Data: NAIC 2023 Report on Profitability by Line by State (public). See our data methodology. Figures are industry aggregates, not a quote.