Where America's tour-boat & sightseeing water operators are: top states by count | RateWatch | Get Business Coverage
General Liability July 12, 2026

Where America's tour-boat & sightseeing water operators are: top states by count

The U.S. has about 2,217 scenic & sightseeing water-transport establishments (2023 Census, NAICS 487210). Florida leads with 616, then California (242) and Hawaii (175).

There are roughly 2,217 scenic and sightseeing water-transport establishments in the U.S. (NAICS 487210, 2023 Census County Business Patterns) — tour boats, harbor cruises, whale-watching, dinner cruises, and airboat operators. Florida dominates with 616 — more than a quarter of the national total — followed by California (242), Hawaii (175), and Alaska (152). Hawaii and Alaska punch far above their population, a direct reflection of tourism and coastline. New York (107), North Carolina (76), South Carolina (71), and Washington (71) round out the top eight. The segment employs about 14,900 people.

Why it matters for insurance: carrying paying passengers on the water is a serious liability exposure — passenger bodily-injury claims plus marine protection-and-indemnity (P&I) and hull coverage — and U.S. Coast Guard passenger-vessel requirements shape both operations and premiums.

Scenic & sightseeing water-transport establishments by state — top 8 (2023 Census CBP)
Scenic & sightseeing water-transport establishments by state — top 8 (2023 Census CBP)Florida616California242Hawaii175Alaska152New York107North Carolina76South Carolina71Washington71
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS 487210)

Full state breakdown

Every state with a reported count, ranked — U.S. Census Bureau, 2023 County Business Patterns.

Rank State operatorspaid employees
1 Florida 6162,568
2 California 2422,512
3 Hawaii 1752,492
4 Alaska 152463
5 New York 107796
6 North Carolina 76107
7 South Carolina 71317
8 Washington 71549
9 Texas 61390
10 New Jersey 60350
11 Massachusetts 59375
12 Maine 59171
13 Louisiana 38521
14 Michigan 3464
15 Rhode Island 3447
16 Alabama 3374
17 Illinois 26680
18 Oregon 24128
19 Wisconsin 2379
20 Maryland 22143
21 Virginia 2190
22 Delaware 1930
23 Minnesota 18162
24 Pennsylvania 18217
25 Georgia 16154
26 Ohio 1638
27 Connecticut 1320
28 New Hampshire 1367
29 Tennessee 10846
30 Idaho 992
31 Mississippi 913
32 Nevada 933
33 Arizona 855
34 Vermont 716
35 Colorado 64
36 Kentucky 664
37 Montana 627
38 Missouri 531
39 District of Columbia 491
40 Iowa 43
41 Wyoming 412
42 Oklahoma 36
43 Utah 35

Paid employees = total employment reported for the week of March 12, U.S. Census Bureau, 2023 County Business Patterns. "—" marks state cells the Census suppressed for disclosure.

Frequently asked questions

How many sightseeing water-transport businesses are there in the U.S.?
About 2,217 scenic and sightseeing water-transport establishments operate nationwide, per the U.S. Census Bureau's 2023 County Business Patterns (NAICS 487210).
Which state has the most tour-boat operators?
Florida leads by a wide margin with 616 — over a quarter of the U.S. total — followed by California (242) and Hawaii (175), per 2023 Census CBP.
What insurance does a tour-boat operator need?
Passenger-carrying water operators need marine liability — passenger bodily-injury coverage, protection-and-indemnity (P&I), and hull coverage on the vessel — and must meet U.S. Coast Guard passenger-vessel standards, which is a specialty market beyond standard commercial general liability.

Methodology

Counts are establishments classified under NAICS 487210 (Scenic and Sightseeing Transportation, Water) in the U.S. Census Bureau's 2023 County Business Patterns, the most recent CBP release. An establishment is a single physical location; figures count establishments, not vessels. State rows exclude cells the Census suppressed for disclosure.

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